Branding your CRA

When you hear the word “brand”, your mind probably does not jump to a redevelopment agency. For many, it conjures up a retail store, food product or even fashion line. Even though redevelopment agencies may not be the first thing that comes to mind, they too must establish their own branding. No matter what type…

County’s next cultural hub?

A STOREFRONT-SATURATED STRIP WITH A sketchy past is poised to put the Lake Park Arts District on the map as a hip hub of culture. Ten years after the town targeted the area as an economic liability and created a Community Redevelopment Agency to reverse the red, the threeblock stretch of Park Avenueappears to be prospering. “When I came to Lake…

Blogging for Redevelopment

Tell your story! Create an online blog to share news, write editorial posts about redevelopment and get people talking about your activities and initiatives. Introduction to Blogging Everyone loves a good story. Whether it be over coffee, before bedtime or around a campfire, people connect by telling stories to each other. With the advent of…

Top 10 Myths of Downtown Revitalization

Myth No. 1: Our downtown just needs one “big ticket” development to turn things around. “Rarely does a ‘quick fix’ really repair a downtown over the long haul… Downtowns that have reversed their downward spirals… have typically done so incrementally, through numerous small steps over time.” Jacksonville has practiced this idea for decades and it…