WINTER GARDEN, Fla. — The City of Winter Garden has launched a Love Local campaign to build awareness of the importance of supporting the local business community as well as providing programs and activities to help small businesses recover from financial losses due to the COVID-19 pandemic.
The Love Local campaign includes a number of intitiatives and activities through the end of the year to help bolster reveunue for brick-and-mortar businesses. Campaign components include monthly outdoor sidewalk sales, a partnership with national HOWND revenue-generation platform, expanded outdoor dining areas along with the proclamation of October as Outdoor Dining Month, implemenation of a downtown curbside delivery program with the assistance of official city ambassadors, an emphasis on nationally-observed Shop Small Business Saturday, as well as a number of outdoor holiday activities that allow for social distancing. In addition, the campaign includes the creation and utilizattion of a Love Local logo as an identifiable reminder of the message, as well as launching a new website, www.downtownwg.com, along with official social media platforms, to highlight the attributes of the City’s downtown area and beyond.